oh ya... heavy
Now playing: Adam F, Fresh - When The Sun Goes Down - Original Mix
Sometimes being ahead of your time sorta backfires. HEAVY.com was/is/could be one of the bigger citizen media type sites on the planet. Course it did sell out in multiple ways i think, but its a site that you have to go to, you don’t see it unless u go to it.
Maybe that concept is confusing, maybe its more about how it used to be “in” and now it feels really out. Other media outlets on the net seem to come to you more, you see them in the outlets, you find their content easier.
Heavy was cool about two years ago, it was like a fringe mtv network, flash based and pretty frickin wild, they definately kept the actionscript community on the edge of their seats i think. Now I dunno much about it any more. They dived deep into original content and less “crappy” clips of the net feel. But this is isn’t yesterday…You Tube has taken over their infected clips scene and things like RocketBoom and CurrentTV, fireAnt and more have filled in all the other gaps.
Sure they just got 10million in funding but funding to do what? They need to land on the TIVO or something. I mean everyone moving into position for my attention these days. TIVO, Apple and the Itunes dealio, fireAnt taking the vblog scene, CurrentTV taking whats left along with You Tube, I dunno where Heavy fits. Om’s got some ideas, and I didn’t realize they had downloads for PSP and iPod, but I still their “classic freshness” that was cool about 2 years ago.