on the other side
Discussions in normal lately have been arresting, captivating, consuming, engrossing, enthralling, exciting, fascinating, gripping, interesting, intriguing, monopolizing, preoccupying, riveting, spellbinding and so on.. so much that I didn't know what to say. Our topics as of late include management discussions, FEAR, motivation, wisdom, leaders.. the matrix ya know, good stuff. The shouting isnt as bad as I'd thought it would be. Learning to read better perhaps.
I'd like to break out a warm welcome for Dr. Nik, who has added so many kind words and corrections to floozy. He is correct I am MASOCHISTIC not sado.. i'm not evil people, i'm a freak sure, but not evil.
The other day someone asked me "what do you wanna do with your life.. in terms of a career" and for the first time I didnt hesitate I said simply, branding. What is it about brand that attracts me, an image. There are so many ways to think of a brand, its blackeye.. or a device.. or a mark.. or a character. I like that one.. character. I think I have character maybe thats why I like branding.
Speaking of branding, we can make the connection to marketing or advertising, and in my jaunt thru the pages of net traffic on the issue.. always looking for the new a few goodies appeared this week. First we have the The Lowest Moments in Advertising most of which i dont even recall. Next up is an article on the "no logo" concept. Its like stealth branding.. injecting the coolness of cool without telling you its cool, you'll discover its all so cool by chance but its really our plan the whole time. Maybe branding is more like VR, magical reality that we want you to embrace when in the end you just some shoes.. but they are OUR coool shoes.. no actually they are just shoes. Humanity really grapples on to substance, perhaps the wrong substance no doubt, but is it the mind or the man that is flawed. And does that really make any sense? Sounds cool but odds are I'm just rambling.
This is oddly relaxing. Ok more random links... I know plasma screens are all the rage these days, but i WANT one of these. And this my friends is the ultimate mix.